AI Search Research & Insights

Latest research on AI search optimization, market trends, and industry insights from the AIRanker team.

Why GEO (Generative Engine Optimization) Needs SEO: They're Partners, Not Competitors

Research-backed analysis shows GEO doesn't replace SEO - it builds on it. Learn how to optimize for both AI search engines (ChatGPT, Perplexity) and traditional search, based on analysis of 1,247 websites and Princeton University research.

October 4, 2025•8 min read

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The AI Search Revolution: Why 73% of Top-Ranked Websites Are Invisible to 800+ Million AI Users

Our research reveals a critical gap: while businesses invest heavily in traditional SEO, most are completely invisible to the 800+ million users searching through AI platforms.

July 15, 2025•8 min read

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